Sweetened Tea & Juice Category Insight Manager

• Lead the Sweetened Tea & Juice category consumer & market analysis to identify the category growth opportunities for Brand strategy development

• Lead to develop properly structured consumer research & analysis plans and deliver key insights/ implications to navigate a consumer-centric decision making for a successful initiative development.

• Support in brand/ category growth with the key metrics of increased revenue and profitability by driving the impact on consumer-based metrics with the winning consumer insights. 

• Work with the category leader, managers and cross functional team and demonstrate leadership as the subject matter experts in category consumer insights. 

What You'll Do for Us

• Identify category growth opportunities to deliver implications for brand strategy development

• Define the annual consumer understanding project scope and learning plans

• Identify winning consumer insights/ implications, and facilitate cross-functional team for a consumer-centric marketing decision making in brand initiative development (product innovation and brand communication)

• Lead properly designed research & analysis projects and deliver actionable implications collaborating with research partners

Qualifications & Requirements

• More than 4-5 years career in Marketing or Strategy with minimum 2-3 years of consumer insight/ marketing research experience in both qualitative and quantitative approaches, the experience in FMCG industries is preferred.  

• Thought leadership, Teamwork and collaboration, Project management, and Passion and commitment to Consumer Insights

• Language: Japanese/English (Business professional)

What We Can Do for You

Iconic & Innovative Brands: Our portfolio represents over 250 products with some of the most popular brands in the world

Expansive & Diverse Customers: We work with a diversified group of customers which range from retail & grocery outlets, theme parks, movie theatres, restaurants, and many more each day.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class.