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Unilever Assoc Shopper Marketing Mgr in Englewood Cliffs, New Jersey

As an Associate Shopper Marketing Manager for Multi-Channel, you’ll work to extend brand strategy and activation platforms to BJs, SAMs & Costco through the development Shopper Marketing (SM) programs that will drive profitable volume & equity of Unilever. You will analyze and measure all SM programs by understanding business results, projected investments and industry insights. The ability to identify business building opportunities to help set the strategy to drive efficient and effective programming. You will analyze and measure all SM programs by understanding business results, projected investments and industry insights. The ability to identify business building opportunities at club will help set the strategy to drive efficient and effective programming.

As an Associate Shopper Marketing Manager, Multi-Channel, you’ll work to extend brand strategy and activation platforms to retail partners through the development Shopper Marketing (SM) programs that will drive profitable volume & equity of Unilever brands. You will analyze and measure all SM programs by understanding business results, projected investments and industry insights. The ability to identify business building opportunities at club will help set the strategy to drive efficient and effective programming.

As an Associate Shopper Marketing Manager, Multi-Channel, you’ll work to extend brand strategy and activation platforms to retail partners through the development Shopper Marketing (SM) programs that will drive profitable volume & equity of Unilever brands

Who You Are & What You’ll Do

  • As a member of the shopper marketing team, you’ll focus on the development and execution of world-class integrated and collaborative shopper marketing plans. These events should deliver on the brand Jobs-to-be-Done as well as customers unique positioning to fit the objectives of that retailer. Programs should drive category growth, promote cross-category conversion & be profitable for both Unilever & the customer.

  • Responsible for all SM field based programs from start to finish including annual planning, writing agency briefs, customer presentations, overall agency guidance, creative reviews and program evaluation.

  • Develop strong relationships with key marketing contacts at retail partners, as well as Unilever Sales team, to deliver against brand/portfolio objectives.

  • Maintain timely flow of reports, program evaluations, proposals and project estimates. Provide point-of-view on appropriate spending against retailer initiated marketing initiatives.

  • Evaluate key Shopper Marketing programs 90 days post program completion. These findings/recommendations are a comprehensive view of the program performance, return on investment value, sales results and include relevant market information. These program recaps will be shared with Shopper Marketing, brand and the retailer.

  • Manage agency partners to ensure delivery on requirements outlined in briefs and that they effectively are delivering on all account management responsibilities (i.e. program & financial management).

You’re a dot connector: Working on the Club team with great brands requires managing a diverse set of internal and external stakeholders, we need you to ensure the right dots are connected inside and outside the company (3rd parties, agency, customer, CPG’s). Working on the Shopper Marketing team with great brands requires managing a diverse set of internal and external stakeholders, we need you to ensure the right dots are connected inside and outside the company (3rd parties, agency, customer, CPG’s). Working on the Shopper Marketing team with great brands requires managing a diverse set of internal and external stakeholders, we need you to ensure the right dots are connected inside and outside the company (3rd parties, agency, customer, CPG’s).

You love to win, and have fun doing it: Working directly with customers and brands you’ll find creative solutions to continue to drive Unilever businesses in the constantly changing competitive landscape. Working directly with customers and brands you’ll find creative solutions to continue to drive Unilever businesses in the constantly changing competitive landscape.

You’re a story teller: A critical element of our plans is the art of compelling storytelling as means to educate, inspire our retailer in support of our campaigns. We need your creativity to build and deliver compelling stories.A critical element of our plans is the art of compelling storytelling as means to educate, inspire our retailer in support of our campaigns. We need your creativity to build and deliver compelling stories.

You’re a change maker: This is an integrated role where you can fully embrace C4G and work on both short and long term strategies. You’ll work on innovative solutions that will change our shopper’s behavior. This is an integrated role where you can fully embrace a connected for growth mindset and work on both short and long term strategies. You’ll work on innovative solutions that will change our shopper’s behavior. This is an integrated role where you can fully embrace a connected for growth mindset and work on both short and long term strategies. You’ll work on innovative solutions that will change our shopper’s behavior.

You’re a culture & change champion: Think differently – these are ever changing, competitive times with brands in a unique environment. Think differently – these are ever changing, competitive times with brands in a unique environment.

What You’ll Need To Succeed

  • Undergraduate degree in Marketing, MBA a plus

  • 3-5 years’ experience in development of brand business objectives and marketing strategies.

  • Demonstrated knowledge of the consumer packaged goods industry, retail channels and account specific marketing

  • Strong communication & influencing skills

  • Understanding of promotional tactics, process flow, execution and fulfillment processes.Proficient in Excel and PowerPoint.

  • Experience in digital marketing and understanding of consumer behavior in this space

  • Creative thinking to approach things differently than historical plan

  • Strong communication and influencing skills

  • Attention to detail, planning and preparation.

  • Highly organized; able to multi task and communicate with numerous touch points

  • Lead role in identifying and presenting new opportunities to Customer Development, Marketing and our customers

  • Ability to fully collaborate with Shopper Marketing and Customer Development teams, and with Retailer; is driven to achieve mutual objectives as one collective team

What We Can Offer You

Culture for Growth at https://www.unilever.com/about/who-we-are/our-vision/ | Top Notch Employee Health & Well Being Benefits at https://drive.google.com/file/d/0BzuVqApc7i-tR2YxazMxNkpPZVU/view | Every Voice Matters at https://www.unilever.com/sustainable-living/the-sustainable-living-plan/enhancing-livelihoods/opportunities-for-women/upholding-diversity/ | Global Reach at https://www.unilever.com/brands/ | Life at Unilever at https://www.linkedin.com/company-beta/1248/life/ | Careers with Purpose at https://www.unilever.com/sustainable-living/transformational-change/ | World Class Career Development Programs at https://www.unilever.com/careers/graduates/uflp/ | Check Out Our Space at https://www.themuse.com/companies/unilever/office | Focus On Sustainability at https://www.unilever.com/sustainable-living/transformational-change/

Unilever is an organization committed to diversity and inclusion to drive our business results and create a better future every day for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business.

Equal Opportunity/Affirmative Action Employer Minorities/Females/Protected Veterans/Persons with Disabilities

Applicants and employees are protected from discrimination under Federal law. For more information, please see EEO is the Law at https://www.eeoc.gov/employers/upload/posterscreenreader_optimized.pdf

Employment is subject to verification of pre-screening tests, which may include drug screening, background check, credit check and DMV check.


Unilever is an organization committed to diversity and inclusion to drive our business results and create a better future every day for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability. For more information, please see Equal Employment Opportunity Posters

Equal Opportunity/Affirmative Action Employer Minorities/Females/Protected Veterans/Persons with Disabilities

Employment is subject to verification of pre-screening tests, which may include drug screening, background check, credit check and DMV check.

If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact us at 1-855-239-5459 or NAAccommodations@unilever.com at mailto:NAAccommodations@unliever.com . Please note: These lines are reserved for individuals with disabilities in need of assistance and are not a means of inquiry about positions or application statuses.

We are one of the world’s largest consumer goods companies with amazing brands, dynamic people and a sustainable vision. We meet everyday needs for nutrition, hygiene and personal care with brands that help people feel good, look good and get more out of life. If you are ambitious, keen to learn and want lo lead, you have come to the right place. Explore our website and apply to be part of a company with more than 400 brands used by over two billion people everyday. ​

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